You do need to start planning it right now as it takes a lot of preparation, from designing the gift cards and vouchers all the way to handing the vouchers out and selling the gift cards. Market to your medi-spa patient base. His path to success was not easy. A little buzz can go a long way in terms of attracting more clients to your salon. Scatter your business cards are the box.
Take a look at these great deals for the holidays One out of control Christmas sale! Why not set up a program where a guest gets a certain percentage off their service? At least 70% of potential clients search for online reviews before trying out a new salon. Kiss your thin lips goodbye! Get out to your local chamber or another business networking group and talk your salon up. Have them book appointments with ease by making your website and online booking form responsive for mobile phones, or even by allowing people to Tweet or message you on Facebook you to book their appointment. Want even more salon marketing ideas? Never Forget the Happiness of the Holidays May the holidays bring your joy All hearts come home at Christmas Our bells are jingling! For example, you could host a webinar about the right type of product for every hair style. Start Up a Monthly Newsletter Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay literally you a visit. Offer Convenient Booking Methods Most clients prefer to go to salons that offer the convenience of online booking.
Now, booking an appointment over the phone? However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. Social Media Marketing for Salons 2: Use Facebook as a Key Communication Tool Facebook provides the perfect way for you to share your services, post photos of your unique nail art or create contests or giveaways to promote brand loyalty and spread awareness of your brand. Exclusive Twitter offers - Have exclusive offers through your Twitter account, just for Twitter Followers. Laughing all the way Hey dude, Christmas stuff Merry Christmas to All! For example, if your hair salon has a young, fun, modern feel, your posts should match this tone. Always share ongoing or upcoming promotions on your social pages to get them across a large audience in a small amount of time. Achieve the look you want. Getting nationwide coverage can always be good.
For that Feminine Look You Always Wanted. Take time in the morning to make your hair look best. Content marketing is one of the best ways to convert new clients. The key to a successful referral program is to push incentives that are both enticing, yet simple. Once you have a handle on that, build some specials around cuts and styles that will appeal to local clientele. I hope you found these hair salon marketing ideas helpful! Offer special discounts to college students often an untapped market. Hopefully this post has introduced you to some new tactics and will help you utilize social media to its fullest ability for marketing your salon.
For the next week I tried a new perfume every day. I joined the Jedi Journey because I saw Caroline Sanderson in creative head magazine after speaking at salon smart. Creating your very own salon product, such as a special shampoo, can help establish your authority in the industry. If you do, continue writing quality content for your readers. Consider swapping promotional materials with other local businesses you think your clients frequently visit. I have learned many new things which not only have vastly increased my own motivation within my business, but has had a knock on effect on my staff. When done right, coordinated salon promotions can generate a steady flow of guests year round.
Give away key chains, coffee mugs, or other promotional products and your new or current clients will love you! Customers who are following you on Twitter are interested in what you have to say and likely want your advice when it comes to their beauty or hair care. A common salon marketing mistake… I often see salons restricting their first visit offer to their most junior team. We are salon and beauty marketing specialists. How can I fix it? Client Curator: Our promotions are the perfect match for attracting new clients, increasing visit frequency of current clients, and bringing back existing clients. Social media pages give salon owners a free. Women are the core target audience for most medical spa services. The truth is that people love free stuff.
Get to know a writer or journalist from your local newspaper and have them write a compelling story about your salon. Provide - Twitter is a very social medium for communicating with others, and Group Deals are a great way to gain Followers or engage with customers. Full of profitable tips and tricks, Allie knows the salon marketing space in and out. A salon owner previously told us he made more tips from this little add-on service than stylists were making from their core service. This concept is pretty simple.
The proceeds would be sent to their retirement brokerage! If clients enjoy the new product, then you move forward with stocking your shelves with it. Being involved in your community can bring a sense of satisfaction to the work you do. You can easily work with what you have and essentially make something new from that. How many people in your community know about your salon and what you do? Bottom line, give your current clients incentives to bring new clients to your business for you. Reach out to us today at 800 656-0907. I am now proud to be a Jedi pilot salon and I have never been happier. As part of membership, we share your information with our sponsors to deliver you discounts, product specials, cutting edge trends and new education initiatives, not available through other sources.